Space Ibiza
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Content Ideas
What's the Status Quo?
Review of Recent Content
After reviewing the content from the past few weeks, the team has come to the conclusion that the videos and photos are cool, but not really up-to-date. They are more old-school and boring. The perspectives are not varied and the editing is not very dynamic. There are always shaky shots in the aftermovies that are supposed to be modern, but are not.
Too often, individual guests are shown instead of capturing the vibe. Also, in my opinion, clips with fireworks on vodka bottles do not fit the look and legacy of Space Ibiza at all. It is supposed to embody techno and house, not urban music parties :) (I don't know if this was intended and requested, but I find it inappropriate)
There are often slow-motion clips in the videos that are not smooth. This should also be avoided.
In addition, the music selection in the aftermovies has not been so deep so far, but rather cheesy.
I also think that more and different content should be posted. Live clips, portraits, aftermovies, photos and graphics.
Since the event and the concept space in Eden are completely new, the content pieces must be more appealing and shareable for the younger generation.
Apart from the results in the videos, it must also be said that the lighting programming and production in Eden is perhaps not as well thought out as in other clubs on the island. We also think that there is still room for improvement and that the concept can be further developed.
Ideas for Improvement
Here are our ideas with examples from videos from last year:
- More variety in perspectives and shots: Instead of always filming from the same angle, use different camera angles and movements to create a more dynamic and interesting viewing experience.
- Smoother editing: Avoid shaky shots and use smooth transitions between clips.
- Focus on capturing the vibe: Instead of focusing on individual guests, try to capture the overall atmosphere and energy of the event.
- Use music that fits the brand: Choose music that is consistent with the techno and house vibe of Space Ibiza.
- Post more and different types of content: In addition to aftermovies, post live clips, portraits, photos, and graphics.
- Improve lighting programming and production: Create more elaborate and visually stunning lighting shows.
Overall, we believe that the content needs to be more modern, engaging, and shareable in order to appeal to a younger generation.
